In this episode, we dive into the 4 key pillars that have been the driving force behind the success of our own personal training gym, INTENT91. These pillars have also been the foundation for our most successful clients. Ultimately, they will determine whether your SGPT gym succeeds or not. We hope you enjoy the episode!
After four years of running our own personal training gyms, INTENT91, and building over 35 in the past 12 months, we’ve identified the 4 key pillars to building a successful SGPT gym:
1. Marketing
The idea that "if you build it, they will come" is simply not true. You need to build a brand, understand your audience and their needs, and find a way to communicate with them effectively.
2. Sales
If you've opened a gym, you're now in the marketing and sales business. Sales are crucial to your success - simple as that.
3. The Model
If your business model is broken, you're creating a prison for yourself, not a business that provides freedom, fulfilment, and profit.
4. Systems
Systemise every aspect of your SGPT gym so anyone can step in tomorrow and follow along.
Follow these 4 key pillars, and you’ll build the SGPT gym you’ve always wanted.
If you’d like us to take care of your marketing by building your brand, generating leads, and ultimately increasing your sales, get in touch with us today.
Instagram: @hamperagency
Website: HAMPER
Email: info@hamperagency.co.uk