In this episode, George breaks down the SGPT Gym Owner Replacement Ladder—a 5-step framework designed to help gym owners transition from being hands-on in daily operations to becoming strategic business leaders. George explains how to systematically delegate admin, coaching, marketing, and sales tasks, so owners can focus on growth rather than being stuck in the trenches. This is a must listen for any SGPT gym owner that feels stuck in the weeds, unable to grow their business.
So many SGPT gym owners feel stuck in the day-to-day of running their business, unable to have the time to focus on how to grow their gym.
But, it doesn’t need to be this way. By using the SGPT Gym Owner Replacement Ladder, you can delegate responsibilities to focus on the strategic growth of your gym.
Here are the 5-steps to climb the ladder:
1) Delegate Administrative Tasks: Hire a personal assistant to manage emails, invoicing, and member onboarding/offboarding. Document processes to ensure consistency.
2) Delegate Your Service: Recruit and train coaches to handle client sessions. Develop detailed guides to maintain service quality.
3) Delegate Your Marketing: Once admin and coaching are delegated, concentrate on marketing strategies or consider outsourcing. Establish clear brand guidelines to ensure consistency.
4) Delegate Your Sales: Handle sales personally until the business can support a dedicated salesperson. Create effective scripts and training materials for future sales staff.
5) Delegate Your Leadership: Once all major roles are covered, the final step is stepping back from day-to-day leadership. This may involve hiring a gym manager to take over decision-making.
By following this framework, you can build a self-sustaining business, allowing you to focus on growth and enjoy greater freedom.
If you need experts to take care of the marketing for your SGPT gym to let you climb higher up the ladder, then reach out to us at info@hamperagency.co.uk, hamperagency or dm us on Instagram @hamperagency.